01 / Event Booth

Booth #3715. San Antonio, Texas.

PurchasePlus steps onto US soil for the first time. Henry B. Gonzalez Convention Center. June 15 to 18, 2026.

3715
Booth number. Enhanced Plus tier. Island booth configuration on the show floor.
3 days
June 16, 17, 18 on the floor. Move-in Saturday June 15. Four days total in San Antonio.
$10K
Booth fee. Furniture, carpet, floor covering, and signage are ordered separately via GES.
02 / Booth Design

Three walls. One statement.

Sustainable Fabric Display, Booth D. 20 ft wide. Three graphic panels, open front facing the main aisle.

$5,098.25 / booth package
Booth number
#3715 Enhanced Plus
Width
20 ft wide
Panels
A, B, C (3 graphic panels)
Panel size
77-5/16" w x 92-13/16" h
Artwork spec
100dpi min, +1" bleed, PMS/CMYK
Submission deadline
30 days before show
Booth front view Booth 3D view
03 / Furnishings

Furniture, carpet and floor covering.

GES best-pricing deadline: Wed 27 May. Three configurations below. Carpet and flooring ordered separately.

Essential
Seating area
Chair Value Package 1
$769.50
+
Bar area
Bar Classic Package
$612.82
Total est. $1,382
Comfortable
Seating area
Lounge Classic Package 1
$1,342.93
+
Bar area
Bar Premium Package
$1,077.75
Total est. $2,421
Premium
Seating area
Sofa Classic Package 4
$5,108.63
+
Bar area
Bar Premium Package
$1,077.75
Total est. $6,187
GES Furnishings catalog
04 / Event Plan

What needs to happen before show day.

Submit Exhibitor Insurance COI ASAP
Required by HFTP before the show opens. Submit via the Exhibitor Hub tasks panel.
Submit Island Booth Design Approval Tue 19 May
Required for island booth configuration. Submit through Exhibitor Hub. Include Saturday Move-In Request for June 15 setup.
GES best-pricing deadline Wed 27 May
Order furniture, carpet, floor covering, and signage. Prices rise after this date. Contact GES: expresso.ges.com or (800) 801-7648.
Confirm logo clearance with Malcolm By 7 Jun
Accor, IHG, Marriott, Qantas, Emirates, Novotel. Confirm which are cleared for HITEC print before artwork goes to production.
Complete Exhibitor Hub profile By 8 Jun
Currently 10% complete. Add press releases (0/10), products (0/10), show specials (0/10), and 1 video. Complete profiles get 2 to 3x more attendee views.
Move-in day Mon 15 Jun
Booth setup and final checks. Show opens the following morning.
05 / The Statement

Built and kept by people, operated by hospitality AI agents.

We are officially landing on U.S.-based soil. Built and kept by PurchasePlus family members, operated by the most advanced high-tech hospitality AI agents. Prepare to save costs, grow revenue, and improve service in every department of your hospitality business.

99%+
Invoice accuracy
90% straight-through processing. No rekeying. 1 FTE saved per 2,000 monthly invoices.
75%
Cost reduction
Invoice processing costs cut by three quarters. Finance has control. Operations has speed.
40M+
Invoices processed
Since 1999. Accor, IHG, Marriott, Qantas, Emirates. 30,000 suppliers on the platform.
06 / The Idea

Texas ambition. Rocket trajectory.

Not a polite SaaS demo box. A statement. Cowboy wild west energy crossed with Houston space-age precision. Confident, frontier, fast, big.

LED Wall
The Opening Statement
Long-form positioning copy on the LED wall in the brand gradient. Big. Impossible to walk past. The first thing every attendee sees from the aisle.
Logo Wall
The Proof
Accor. IHG. Marriott. Qantas. Emirates. Printed clean and large. When a Texas hotel GM sees Marriott on the wall, the conversation changes.
Demo Station
The Product Story
PurchasePlus live on screen. F&B GP calculator, invoice processing before and after, live gross profit view across every property.
07 / The Participants

Three people on the floor.

Akila owns the booth experience, lead capture, and the full lead funnel. Daniel runs the live demo and sales qualification. Malcolm handles senior buyer conversations and C-suite relationships.

Strattam Capital investors will be on site at HITEC and available for introductions.

Akila Lohan
Head of Marketing, Global
Akila Lohan
Owns the booth concept, lead capture, and the full lead funnel. Every lead that walks in is hers to qualify and move forward.
Malcolm Jull
CEO
Malcolm Jull
Owns senior buyer conversations and C-suite relationships. Primary contact for Strattam Capital investors on site.
D
US Sales Representative
Daniel
Runs the live product demo and owns sales qualification. Local US market credibility and the product expert on the floor.
08 / Lead Hook

The hat that gets them to the booth.

50 cream cowboy hats. PurchasePlus emblem stitched inside and on the side band. Low-key enough to wear. Exclusive enough to want.

50
hats in total. Once they're gone, they're gone.
0
hats handed out without a qualified lead scan. No exceptions.

Logo on the side band and inside the crown. Not on the front. Wearable anywhere. That's the point.

PurchasePlus cowboy hat
09 / Step 1 · Spot Them

You'll know them when you see them.

Not every badge gets a keyring. Look for these two profiles and hand it over.

🏨
Profile A, The Operator
Someone from a hotel
General Manager, Director of F&B, Executive Chef, Revenue Manager, Procurement Lead, or anyone who owns a hospitality cost centre. They are the buyer.
🤝
Profile B, The Connector
Someone who can walk a hotel person in
A consultant, integration partner, reseller, or industry contact who commits to bringing a hotel operator to our booth before the show closes.

If they don't fit either profile, they don't get a keyring. The hat stays in the box.

PurchasePlus keyring
10 / Step 2 · Scan & Register

Flip it over. Scan. Done.

Hand them the keyring. The back has a QR code. One scan opens the registration form. Takes 60 seconds to fill in.

01
Hand over the keyring
Front shows the PurchasePlus emblem. Flip it to reveal the QR code on the back.
02
They scan with their phone
Opens directly to the registration landing page. No app needed. Works on any phone.
03
Form takes 60 seconds
Name, property, role, email. That's it. They hit submit and get a confirmation to show at the booth.
Registration form on tablet
11 / Step 3 · Claim It

Show confirmation. Get the hat.

They walk to booth 3715. They show us the confirmation on their phone. They leave wearing a PurchasePlus cowboy hat.

They come to us
Booth #3715 Enhanced Plus. The confirmation is their ticket in.
We verify and hand it over
Check the confirmation. Cross them off the list. Hand them a hat and start the conversation.
We get a qualified lead in our CRM
Name, role, property, and contact already captured. Ready for follow-up before the show floor closes.

The hat is the hook. The conversation is the goal. The CRM entry is the outcome.

PurchasePlus cowboy hats
12 / Show Experience

The hat drives the funnel.

Every hat handed out is a qualified lead in HubSpot. Every conversation has a job. No contact left without a follow-up after the show closes.

The Hook
50 hats. 50 high-intent leads.
Keyring with QR code gets them to the form. Hat gets them to the booth. No hat leaves without a scan. Every scan is a live HubSpot contact.
Conversations
15+ qualified meetings
Target 15 or more qualified conversations booked at or from the show. Hat holders are pre-qualified, the hook already did the first filter.
Pipeline
Follow-up within 2 hours
Every scan triggers a personalised HubSpot sequence. No manual export. No spreadsheet handover. Leads are live before the show floor closes.
Design Partner
One ICP commitment
One case-study or design-partner commitment closed at the event. That US reference changes every conversation that follows.
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